Landing Page: Why Do They Matter to Your Business?

A ton of marketers depend exclusively on their websites to deliver the conversion they need. Establishing your presence online by creating a website is a basic part of your marketing effort, however, it’s not just the best platform for capturing leads. Websites will quite often be overpowering, and they’re terrible at directing possibilities through the […]

5 Reasons Why You Need to Optimize Your Old Blog Articles

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As content writers and bloggers we’re consistently watching out for new and intriguing content thoughts that we hope will excite our readers and outshine our competition. But too often, we fail to remember that we’re already sitting on a goldmine of old content that can possibly sparkle again by just giving a tiny bit of […]

What is SEO and Why SEO is important for every business?

WHAT IS SEO? SEO stands for “search engine optimization.” SEO is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine like Google.  SEO describes the methodology that brands use to make their substance appealing to […]